Women writing a brochure.

Five Steps to Writing and Designing a Great Brochure

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سوق تداول سعر الذهب First, follow the AIDA model, when creating any marketing material, including your brochure.

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كيف تحصل على المال من المنزل 1. Using the strategic choices described in the previous blog post (see Writing a Brochure That Sells Your Products and Services), list the key points for your audience. Set it out in the order they will want to look at it. What are the main categories of information or aspects of your product or service that they want to know about?

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كيف طريقة التداول في الاسهم This will set out the outline and structure of your brochure and the main headings or sections of information.

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2. Select high quality photographs, pictures or graphs for your brochure that best represent what the target customer wants to see. Ensure they:

  • Set the style and the scene for the positioning
  • Show the product in the best possible usage or illustrate the service or image of it
  • Create the image of the outcomes the target customer is seeking

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3. Write your brochure copy or content in the language of your audience.

تجاره الذهب والعملات Use questions to encourage your audience to think about what they want. Questions also help build rapport with your audience. After you have written it, go through and remove all the extra words you can. Aim to keep the amount of words to a minimum. It is best to get a professional copywriter to write this for you.

4. Put your brochure together with the content and the photos.

الخيارات الثنائية لتداول العملات الأجنبية Choose the size and format that suits the content and your objective. Use a graphic designer to layout the brochure for a very professional finish. Otherwise there are many templates available on the internet to help make it look the best you can. It might be a postcard, an A4 sheet, a two-sided tri-fold DL or a booklet, depending on how much information you want to include and how much you want to spend on the printing.

5. Print your brochure on the optimum paper for your design and budget.

كسب المال بلعب الألعاب عبر الإنترنت If you follow these steps, you will have an amazing brochure that will attract your customer and hit the mark in motivating them to buy your product or service. Make it fun as you go through this process as that will come out in your brochure and people will want to read it more.