Entries by Michael

Company Profile — Tips from a Business Profile Writer

A company profile can be an effective tool for presenting your organisation to the rest of the world. Despite the rise of the internet and social media, there still is a place for the traditional company profile that doesn’t directly sell products or services, but builds the image and credibility of the business.

Freelance Copywriter: Understanding the Basics of Freelance Copywriting

We get many enquiries about our copywriting services. One of the most frequent questions is “How can you write about my business or industry when you have no experience in it?”

It’s understandable that business people have some doubts about a freelance copywriter’s ability to understand their business and industry. An experienced freelance copywriter, however, can write about a range of businesses and industries without having worked in them.

Christmas Party Speech: How to Write One

Writing a Christmas party speech can be daunting, especially when you know it is going to be delivered before work colleagues and peers. However, writing an air-tight speech will go a long way to quelling those nerves. So here are the basics for writing a great Christmas party speech, from A-Z. Writing the beginning of […]

SEO Copywriting Services ─ Get Found Online

If you are considering SEO copywriting services, here’s a brief overview to help you choose the best options for your needs and situation.  You can invest your time and money in developing a great website only to find that you aren’t generating the amount of business you expected. Unfortunately, the belief that a website by […]

Best Man Speech — Tips for a Memorable Speech

A best man speech can be one of the best wedding speeches on the big day and help guests have a great time if you plan it right. If you’re the best man at a wedding, your speech is your chance to shine. If you’re not sure how to write a best man speech, here […]

White Paper Writer | White Papers for Business

Using the services of a white paper writer can be a very effective format to connect with your target market and build credibility through thought leadership. If you’re considering using a white paper for B2B marketing, this short guide covers the basics of business white papers and how they are used. It also looks at […]

Father of the Groom Speech Tips

A father of the groom speech is an important milestone in your life. There’s no better feeling in the world than watching your son marry the love of his life. But how do you, as a proud father, capture such raw emotion? How do you tell family and friends exactly how you feel? Here are […]